Articles From Our Blog
Advice, Hiring Tips, and Resources
Why You Should Consider a Career in the Healthcare Tech Industry
It’s no secret that technology has positively impacted the healthcare industry. Simply compare modern medicine and the systems and processes used to that of 30 years ago. Through innovation and technology advancements, more and more emerging tech positions will open...
Gen Z: The Generation of…
Gen Z has typically been seen as a lazy generation that does nothing but play on their phones all the time. They call off, do the bare minimum and are unreliable employees. This generation born after 1997 and on even voices their opinions on social media and causes...
Dear Jen: How Do I Get My Resume Read By Hiring Managers?
Dear Jen, I am having a difficult time getting an interview scheduled and I'm feeling discouraged. I've applied to countless jobs on LinkedIn and Indeed and haven't heard back from any of them. I hold a good 10 years of experience in the digital marketing field. What...
How to Conquer the ATS
Something crazy has happened and we bet you’ve noticed it too. Companies are pouring countless resources into filling vacancies, while employees are spending hours applying for jobs. How many of the applications actually get noticed? According to Zippia, “Roughly 22%...
5 Things to Consider When Choosing a Training Program
The internet is full of training programs. Like really full of them. Individuals on social media have their own courses, while colleges and universities continue to have a steady stream of students. How do you know which training program is right for you? There are a...
What You Need to Know About Quiet Quitting
We’ve heard it on the news, read it in our social media feeds and experienced it in our very own workplaces: quiet quitting. Talk of this trend has taken the internet by storm. Polarizing opinions are thrown up in every which way. Writing a blog post about quiet...
How Do I Upskill?
Whether you’re just graduating college or you’re in the middle of your career, it is never too early or too late to upskill.
Recruiters vs. Job Boards: Why Choose?
The job search can be stressful and tiresome. It can feel like endless applying, all to have crickets blowing up your phone at the end of the day. This begs the question, are recruiters the way to go? Maybe a recruiter will help land my next position. Then on the...
6 Interview Questions for Product Managers
Each role that you fill is unique, meaning the questions you ask should be unique to that role. You’re looking for an individual who adds value to your team. Someone who fits company culture but also gets the job done well. Using generic questions pulled from a quick...
Let’s Talk About Compensation
No one likes to be asked what their desired salary is. Frankly, the question is difficult to answer. How do you know what your fair compensation is, when there isn’t a standard formula? A universal formula would be nice, but there are too many factors that go into...
4 Challenges Digital Project Managers Face Daily
Life in the project management space can be exciting. You influence and guide a project from its earliest stages to its successful end. This role is great for those who like to manage people, timelines and budgets. The smile you bring to the clients face makes all...
5 Tools You Should Know as a Marketing Manager
What does a marketing manager do? Although this seems like a fairly simple question that begs an easy answer, marketing managers can do a variety of different things. And what they do, depends on the size and needs of the company. Small businesses tend to hire...
4 Reasons You Should Hire a Recruiter
Recruiting is hard. Even recruiters will tell you it is hard— really hard— and even more so in a candidate driven market. And yet hiring managers, like you (who do not specialize in recruiting), still spend countless hours sifting through resumes and conducting...
A Day in the Life of a Chief Marketing Officer
We see the C-Suite in movies all the time. Have you ever wondered what it is like to be a Chief Marketing Officer? Maybe you’ve aspired to become one one day. To some of us, these high level positions seem to be guarded with hidden pathways. At TalentID Group, we...
Setting Developmental Goals That Stick
Think back to a little over 6 months ago… Remember those New Year’s resolutions? How are they holding up? It’s now July and half-a-year has slipped by us. Did it go quickly or drag on dramatically? This is a great time to do some self-reflecting. It is never too late...
Congratulations! You Graduated College… Now What?
College prepares students for the technical training that they will need to succeed in the workforce. You might assume that these college graduates get picked over by employers pretty quickly, however that is not the case. After publishing "A Day in The Life of a...
Soft Skills: The Key to Personal and Professional Development
Do you work with someone who seems to always run behind? They miss deadlines and the entire team suffers. How about someone who always comes up with the greatest ideas? They always think outside of the box. What about someone who has difficulty looking clients in the...
Portfolios: Elevate Yourself and Your Work
Imagine your dream job for a moment. Does it pay well? Is it with a particular company? Who are you working for? Is it in a particular city, state or even country? If someone reached out to you about your dream job today, would you be prepared to discuss it? Would you...
A Day in the Life of a Recent College Graduate
Finding a job after graduating college can feel like an immense challenge. Do colleges fully prepare their students for the workforce? Does the employee-oriented labor market make it easier to find work? We interviewed a few individuals who graduated in May of 2021 to...
Getting Started in Paid Search and SEO: Building Your Career
Last week we introduced PPC and SEO (if you didn’t get the chance, click here to read last week’s post). We discussed each career and their individual job outlooks. As digital marketing continues to develop and change, individuals with paid search and SEO skills are...
Getting Started in Paid Search and SEO: What is it?
Over the past decade, the digital marketing field has continued to grow and become more complex. Many companies have focused their marketing resources on paid search and SEO. Our expertise in attracting and retaining top talent has given us valuable insights as to...
Employee Engagement: How to Beat The Great Resignation
We see it in the media and hear about it in meetings… employee engagement is the future of success. The Great Resignation has changed the way…
The Remote Work Conundrum: A Prediction of What’s Next
After year into the COVID pandemic, there is a light at the end of the tunnel. This has been a hard year for everyone. And while we aren’t out of woods yet…
Marketing Strategy Made Better
In today’s age, it is hard to separate digital strategy and data. You can’t have one without the other. Creating a digital strategy without clear data is like turkey without mashed potatoes and gravy (hey, we’re getting close to Thanksgiving, can you blame us?).
Should I Hire a Marketing Generalist or Specialist?
This leads us to the somewhat frustrating conclusion: your strategy should drive whether you should hire a specialist or a generalist. There are corporate strategies that demand specialists to scale specific segments of their strategy. For example, many companies hire event specialists to run in-person and virtual events.
Dear Jen: How Do We Keep a Focus on Company Culture?
Due to the circumstances of COVID-19, our employees are working from home like every other company across America. We already had a flexible work environment with employees working from home a couple days a week…
How to Job Search in the Era of COVID-19
Unemployment rates are soaring. Over 23.1 million Americans have filed for unemployment. That’s an unemployment rate of 22.5%, which is shy of the 25.6% mark during the Great Depression (Fortune).
Top 10 Common Resume Mistakes
When facing a job search, one of the most daunting parts is updating your resume. And, if it’s been a while since you’ve dusted your resume off, it can be challenging to know where to start. Since we have reviewed thousands of resumes over the years we wanted to share...
Q&A with Michael McDowell
We recently connected with Michael McDowell, Innovation Partnerships Manager, at RB. Michael has had an amazing career. He has seen the growth of the Internet and the ways in which technology has shifted business.
Help is Here: Tools to Manage Your Job Search
Embarking on a job search can be intimidating, exhausting and downright overwhelming. As recruiters, we don’t like to think about it ourselves! The unknown can be scary. But we are here to help!
What is Digital Project Management?
We know digital marketing well. We started our careers in digital marketing, we’ve run digital marketing teams, we been project managers, strategists and designers and now we recruit digital marketing talent for companies. And if there’s one thing we’ve learned over our 15+ years of experience, it’s that digital project management is tricky.
Resolutions for a Happy New Year
Happy New Year! This is the time of year everyone is talking about New Year’s resolutions. It’s likely you’ve even been asked what your New Year’s resolutions are.
Dear Jen: We can’t find an SEO Director.
We are struggling. We have had an open job order for the past six months for a Director of SEO. We have what we want in mind but we can’t seem to find it.
Are Your Company Reviews Turning Job Seekers Away?
Online reviews are a great innovation. They help us to determine which book to read, if this hotel or that hotel is the cleanest, whether a piece of clothing is true to size before ordering and whether or not we would want to work at a particular company.
10 Skills to Consider in Digital Marketing for Both Job Seekers and Hiring Managers
Do you want a career in digital marketing? Digital marketing is a data driven and a creative job requiring diverse skill sets. Most marketing agencies employ analysts, mathematicians, technical folks and creatives.
5 Questions To Ask Before Hiring a Recruiter
Hiring a recruiter can be expensive but making a mis-hire can be even more expensive — as much as 2-3x’s the base salary of the mis-hire.
The Shifting Landscape of Digital Analytics, and the Analysts Who Will Be Successful in It
It wasn’t all that long ago that successful digital analysts (which we called a “web analyst” at the time) were people who fell into the role because they simply happened to have an eclectic mix of personal traits.
The Growing Complexity of Social Media and What it Means for Hiring and Your Career
Social media experts are everywhere. Everyone claims to be one and those who don’t already claim to be one, want to be one. Okay, maybe that’s a bit of an exaggeration but it often feels that way.
Download: 90-Day Guide to Onboarding Success
Was your desk set up? Were proper team introductions made? Did you get an office tour? Did anyone take you to lunch? Did you shadow anyone?
Q&A With David Germano
We interviewed David Germano, President and Chief Content Officer of Magnetic Content Studios, in Cincinnati, Ohio. David is a nationally known expert in data driven content marketing.
3 Ways to Maintain Company Culture
We recently sat down with a small group of agency owners who are all doing great work in building their businesses and teams. They understand the value of a strong company culture and they strive to maintain those positive cultures in their organizations each and every day.
Dear Jen: Should I Use a Resume Writer?
I am starting my job search and I’m really struggling to put my resume together. I have friends that have worked directly with resume writers to write their resumes but I’m not sure if that is what I should do. What advice do you have?
Is Industry Experience Needed in Sales?
Across all industries and all career paths, there is a constant struggle as to whether industry experience is needed or not. This is a conversation that arises when we are talking to clients about digital strategy roles, web design roles and sales roles alike.
What Core Values Are and Why You Need Them
Every company needs core values. The company with only one person as well as the company with 10,000+ people needs core values. Core values drive you back to what your organization stands for, what they value and how they do work.
Hiring Millennials: Understanding What Drives Them
In recruiting and consulting, we get to see and experience the stereotypes about all the generations in the workforce. These stereotypes are generalizations about a group of people and while they aren’t true for everyone, we should be aware of them.
Attract + Hire + Onboard + Engage = Retain
You’ve seen this equation throughout our website. If we’ve met you in person, you have heard us talk about it. We are passionate about the process of building teams and retaining employees.
Dear Jen: Are Edgy LinkedIn Profiles Acceptable?
When researching LinkedIn profiles, I noticed some accounts that are really expressing their personalities in what they say and how they describe themselves.
Do’s and Don’ts of Interview Assignments
By now, you know we are strong advocates for interview assignments. But, NO assignment is better than a poorly planned and designed assignment.
Q&A With Bill Balderaz
We recently sat down with Bill Balderaz, President and Founder, of Futurety located in Columbus, Ohio. Bill is well known in the startup community and is a regular on the speaker circuit at conferences ranging from New York to California.
3 Reasons We Recommend Assignments During the Interview Process
Interview assignments have been given a bad rap. Dishonest companies have abused them hurting companies that use them appropriately.
Marketing Manager: Money vs. Experiences
We want to hire a Marketing Manager with a lot of experience and we don’t want to pay them what they are worth. Who says that?
Dear Jen: Inexperienced Creative Looking for Advice
I am a hard working, driven creative with less than 2 years of accumulative work experience on my resume. I feel when applying for work on job boards, indeed, career builder etc., that I am at a disadvantage to other candidates who have more experience.
Non-Negotiables and Why They are Important
We all have things that are important to us in our careers and jobs. These are called our non-negotiables. These things are so important to us that when we have them, we are able to thrive in our jobs and we love what we do.
Cheaters Never Win
Why do people cheat or lie? Do they think they can get ahead? Do they think they are not good enough? In life, we all know cheating and lying hurts everyone.
Top 5 Challenges Marketing Managers Face
At TalentID Group, we love marketing manager roles. They are fun because they combine the expertise from a variety of different types of roles we fill all into one role.
Burnout: 6 Signs it’s Happening on Your Team
Employee burnout is a big problem and it seems to be increasing. It prevents employees from being engaged and it hinders employee performance. If you aren’t discussing these challenges within your organization, you should.
Sticker Shock: Underestimating Onboarding is Costly
Who has time to onboard new employees? Your first thought is probably, “Not me!” I mean, you are hiring a new employee because you don’t have the time to do all the work, right?
Making Order in the Middle of Varying Personalities
Varying personalities bring different ways of thinking and different ways of doing things to an organization. It can create a well-rounded team and it provides potential for great collaboration and innovation.
Should I Stay or Should I Go?
That’s a question we often get asked and it is never a simple yes or no. As you evaluate your current position and future career goals, you need to be honest with yourself.
6 Ways to Make Your Resume Shine
No one really enjoys writing resumes do they? We’ve been in the industry for 15+ years and we can’t say we love writing resumes but we do love reading well-written ones.
Company Culture and The Struggle to Define It
I know most of us are sick of hearing about company culture and cultural fit, but I hope you’ll hear us out. This is something we all need to understand in order to make the right hires and to find jobs that are the right fit.
TalentID’s Top 5 LinkedIn Profile Tips
LinkedIn is a great place to network in the business space. When used properly, it is also a great way to find a job, even if you weren’t looking for one. The way we look at it is, you can never be too prepared.
Opposites Attract: How to Hire the Right Mindset
Opposites attract, right? This is what we’ve all heard our whole lives but do they really attract? Actually, no. According to science, opposites don’t attract. But, that doesn’t mean we should hire people that think alike, talk alike and act alike.
Interview Preparation: How to Ace Your Next Interview
By the time you get an interview for a job, you have already beat the odds. On average, each corporate job opening attracts 250 applicants. Of these candidates, four to six will be called for an interview and only one will be offered the job.
Welcome to the TalentID Blog
Hello! Welcome to the TalentID Group blog. If this is your first time here, check out our growing inventory of content.